MAKE MOMMA PROUD

‘Make Momma Proud’ is a cute social media campaign by Aprende Institute, for which I led the creative direction and visuals. The concept taps into the universal desire for self-improvement — often intertwined with the pressure to meet parental expectations and honor their sacrifices. It highlights the importance of enjoying the process and pursuing things that bring both fulfillment and joy, rather than simply ticking off accomplishments. At its heart, it’s a reminder that growth can be messy, fun, and deeply personal; but mostly that sometimes, making mom proud means staying true to yourself.